Tirego

Tipping the Scales: Cost vs Price

As consumers, it’s important to weight the price versus cost in the products and services we buy. Whether it be vehicles, light bulbs, shoes, computers, phones, or whatever else; comparing an item’s true cost versus its initial price is very important to choosing the right item. Isn’t that rule the same for lubricants? Let’s consider the initial price in three key product areas with Royal products compared to competitor products and see who ends up on top.                                                                                      …

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Six Products for a Killer Summer!

ULTIMA 2100 Over the past two years customers and salespeople alike are realizing the full potential of Ultima 2100. Ultima’s 100 lb. Timken OK Load and 570 F maximum operating temperature are just part of its benefits. Ultima 2100 boasts a 0.67% water washout, over 570% lower than industry average. Add to this a 0.33mm 4-Ball Wear Scar test result and you have one of the best equipment protecting greases on the market.   Supreme HD & Supreme HD II For nearly 25 years, Supreme HD has been a staple product for Royal, exceeding nearly all other CI-4 and CI-4 Plus engine oil specifications. Today, Supreme HD still outperforms many others in the industry with its industry high 15+ TBN. For…

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X-Celerate: For More Than Crops

X-CELERATE is more than meets the eye. With a proven track record, X-CELERATE has exceeded the expectations of satisfied customers who have used the product. However, the most exciting part about the success of these past years is that the potential is even higher than what has been realized. UNTAPPED POTENTIAL In Central Florida a customer has a large ranch operation. On this ranch many areas are dirt roads and dusty areas. While much of Florida receives plenty of rainfall, this ranch is in an area that receives less rainfall. Six years ago, when a Royal Sales Representative stopped by to introduce Royal Oil Co., the product that jumped out first at this customer was X-CELERATE and its dust control…

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Tirego: Doing things “The Right Way!”

If your father is or was anything like mine, you have heard the “doing things the right way” speech on more than one occasion.  As a father now, as most parents do, I find myself   regurgitating the same old speech about quality work and contributions you are proud to put your name on.  As most of us experience, there is more truth to that old speech than any of us would like to admit.  As adults, parents, employees or business owners the only things more valuable than quality and “doing things the right way”, is the very moment you realize that it truly makes a world of difference. At Royal Oil Co. we offer solutions to problems, answers to questions…

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